We're honored to live and work in the community we serve.


Providing local expertise and the power of choice is the Brightway difference.

Welcome to Brightway, The Osborne Agency

Talk to an Agent icon New to us? Talk to an Agent 919-589-3881

Talk to an Agent icon Visit our neighborhood office 7478 Creedmoor Road
Raleigh, NC 27613

Current policy Holder Icon Current Policyholder? 888-254-5014

Shining Sun A more personal way to shop insurance.


When it comes to buying insurance, Brightway, The Osborne Agency, is your source for more choices and better service. Whether you’re looking for a competitive rate for Homeowners insurance or need help determining the right amount of auto coverage, you’ll receive personal attention from industry experts committed to your satisfaction. If we can answer any questions about Home, Auto, Flood or other types of insurance, stop by or give us a call. 

Shining Sun Providing our customers with high levels of service.

Jessica Cole-Osborne
Jessica Cole-Osborne Agency Co-Owner

Born and raised in North Carolina, Jessica comes to Brightway from State Farm, where she sold insurance for the past two years and gained experience as an office manager. She holds a bachelor’s in Business Management from East Carolina University in Greenville, N.C.

Jessica enjoys traveling, spending time with friends and family, attending country music concerts and taking her dog, Isabelle, for runs. She looks forward to being able to concentrate on selling great coverage that will ensure financial protection and peace of mind for her customers as a Brightway Agency Owner. 

  • Jessica Cole-Osborne
    Jessica Cole-Osborne Agency Co-Owner

    Born and raised in North Carolina, Jessica comes to Brightway from State Farm, where she sold insurance for the past two years and gained experience as an office manager. She holds a bachelor’s in Business Management from East Carolina University in Greenville, N.C.

    Jessica enjoys traveling, spending time with friends and family, attending country music concerts and taking her dog, Isabelle, for runs. She looks forward to being able to concentrate on selling great coverage that will ensure financial protection and peace of mind for her customers as a Brightway Agency Owner. 

    Jessica Cole-Osborne Agency Co-Owner
    Jessica Cole-Osborne
    Jessica Cole-Osborne Agency Co-Owner

    Born and raised in North Carolina, Jessica comes to Brightway from State Farm, where she sold insurance for the past two years and gained experience as an office manager. She holds a bachelor’s in Business Management from East Carolina University in Greenville, N.C.

    Jessica enjoys traveling, spending time with friends and family, attending country music concerts and taking her dog, Isabelle, for runs. She looks forward to being able to concentrate on selling great coverage that will ensure financial protection and peace of mind for her customers as a Brightway Agency Owner. 

  • JD Osborne, MBA
    JD Osborne, MBA Agency Owner

    Agency Owner J.D. Osborne grew up in Hamlet, North Carolina and graduated with a double major in Marketing and Management from Lenoir Rhyne University (Hickory, NC).  He was very involved as a 4-year letter winner in football, member of a service fraternity, and most proud to serve as Senior Class President in 2006.  He also completed his Masters in Business Administration from Campbell University (Buies Creek, NC) with a Marketing concentration in 2011.  J.D. has spent his professional career in medical sales and is most excited about offering a new personal insurance opportunity to this great state.  On the ball fields growing up or in the business world, J.D. feels you must differentiate from the competition to excel in any area.  That is why he and Jessica teamed up with Brightway Insurance, to provide multiple insurance choices to customers.  “As with anything in life, our goal to success is to treat people with respect, like family because that is the way, the Brightway!”

    JD Osborne, MBA Agency Owner
    JD Osborne, MBA
    JD Osborne, MBA Agency Owner

    Agency Owner J.D. Osborne grew up in Hamlet, North Carolina and graduated with a double major in Marketing and Management from Lenoir Rhyne University (Hickory, NC).  He was very involved as a 4-year letter winner in football, member of a service fraternity, and most proud to serve as Senior Class President in 2006.  He also completed his Masters in Business Administration from Campbell University (Buies Creek, NC) with a Marketing concentration in 2011.  J.D. has spent his professional career in medical sales and is most excited about offering a new personal insurance opportunity to this great state.  On the ball fields growing up or in the business world, J.D. feels you must differentiate from the competition to excel in any area.  That is why he and Jessica teamed up with Brightway Insurance, to provide multiple insurance choices to customers.  “As with anything in life, our goal to success is to treat people with respect, like family because that is the way, the Brightway!”

  • Byron Deaver
    Byron Deaver Insurance Agent

    Byron Deaver was born and raised in the Sandhills of the Tar Heel State.  In graduating with bachelors in Marketing, Byron has had a successful career in sales, marketing, and medical staffing over his professional path.  He is most excited to be joining the Osborne Agency to use his personal skills to provide ‘top-notch’ insurance coverage options to his fellow North Carolinians.  Byron’s efficacious attitude and customer service is a cornerstone into our success with Brightway, the Osborne Agency.  Give Byron a call today!

    Byron Deaver Insurance Agent
    Byron Deaver
    Byron Deaver Insurance Agent

    Byron Deaver was born and raised in the Sandhills of the Tar Heel State.  In graduating with bachelors in Marketing, Byron has had a successful career in sales, marketing, and medical staffing over his professional path.  He is most excited to be joining the Osborne Agency to use his personal skills to provide ‘top-notch’ insurance coverage options to his fellow North Carolinians.  Byron’s efficacious attitude and customer service is a cornerstone into our success with Brightway, the Osborne Agency.  Give Byron a call today!

Yellow Sun Shine Our reputation says it all.


  • After speaking with Jessica, I knew that she was going to do everything that she could to get my property insured. She worked feverishly for an entire week to overcome obstacles and find the right policy for us which actually turned out to be a lower cost policy with better coverage than the previous! She is one of the best and most responsive insurance agents out there. She will get our business and referrals for the long-term.

    Josh A.

  • Byron, You are so awesome! Thanks so much for making this effortless for me. I cannot tell you how much I appreciate that in a service. You guys have been the best agency I have ever dealt with, and I will demand all of my friends and family to switch to you guys when they renew.

    Christina C.

Yellow Sun Shine More choice. More convenience. More confidence.


Yellow Sun Shine Visit us today.


Give us a Call
919-589-3881
Our Office

7478 Creedmoor Road
Raleigh, NC 27613

Get Directions >
Hours of Operation

Monday: 8:30 a.m. to 6 p.m.
Tuesday: 8:30 a.m. to 6 p.m.
Wednesday: 8:30 a.m. to 6 p.m.
Thursday: 8:30 a.m. to 6 p.m.
Friday: 8:30 a.m. to 6 p.m.
Saturday: By Appointment Only
Sunday: Closed

Let us find the right insurance for you.


Reach out and we’ll get back to you with a custom policy that fits your unique situation.