We're honored to live and work in the community we serve.


Providing local expertise and the power of choice is the Brightway difference.

Providing our customers with high levels of service.

Reid Bellanca
Reid Bellanca Owner and Principal

Reid has held leadership roles within the insurance industry for more than 25 years.  He brings a background filled with creative insurance product development ideas, long standing industry-wide relationships and expertise in operational efficiencies to Brightway.

Reid is putting his experience to work by assisting others in making the right choices for insurance coverage in protecting the people and property of the Fishhawk and Valrico communities.

  • Reid Bellanca
    Reid Bellanca Owner and Principal

    Reid has held leadership roles within the insurance industry for more than 25 years.  He brings a background filled with creative insurance product development ideas, long standing industry-wide relationships and expertise in operational efficiencies to Brightway.

    Reid is putting his experience to work by assisting others in making the right choices for insurance coverage in protecting the people and property of the Fishhawk and Valrico communities.

    Reid Bellanca Owner and Principal
    Reid Bellanca
    Reid Bellanca Owner and Principal

    Reid has held leadership roles within the insurance industry for more than 25 years.  He brings a background filled with creative insurance product development ideas, long standing industry-wide relationships and expertise in operational efficiencies to Brightway.

    Reid is putting his experience to work by assisting others in making the right choices for insurance coverage in protecting the people and property of the Fishhawk and Valrico communities.

Yellow Sun Shine Our reputation says it all.


  • I highly recommend Brightway, Fishhawk! I got quotes from three companies that  included options with carriers that none of the others included, saving me so much each month! Very personalized service. Thanks, again!

    Pam M.

  • Great and fast customer service! I’m saving almost $200 a month!

    Morgan D.

  • You are the man! I got a great rate. This is the best quote they have gotten so far. I really appreciate it. Wish you were in all 50 States!

    Jake O. 

  • When I see that a borrower has insurance with you I’m always so relieved, because I know how easy you are to work with! 

    Amy R.

Yellow Sun Shine More choice. More convenience. More confidence.


Yellow Sun Shine Visit us today.


Give us a Call

813-681-6700

Our Office

4329 Lynx Paw Trail
Valrico, FL 33596

Get Directions >

Hours of Operation

Monday: 9 a.m. to 5 p.m.
Tuesday: 9 a.m. to 5 p.m.
Wednesday: 9 a.m. to 5 p.m.
Thursday: 9 a.m. to 5 p.m.
Friday: 9 a.m. to 5 p.m.
Saturday: By Appointment Only
Sunday: Closed

Let us find the right insurance for you.


Reach out and we’ll get back to you with a custom policy that fits your unique situation.

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