We're honored to live and work in the community we serve.


Providing local expertise and the power of choice is the Brightway difference.

Providing our customers with high levels of service.

Dan Carmichael
Dan Carmichael Agency Owner

Born and raised in Wisconsin, Dan comes to Brightway with more than 20 years’ sales experience and four years’ experience as a business owner. He earned a Bachelor of Science in Urban Forestry and a Bachelor of Science in Park Management.

Dan is a member of the Rotary Club of Richfield and is involved in the Youth Hockey and Youth Lacrosse. For fun, he loves fishing, hunting, camping, hiking and generally spending time outdoors.

Dan is married to Jamie Carmichael and has three children.

As a Brightway Agency Owner, he enjoys delivering a superior experience and earning the trust of his friends and neighbors in Menomonee Falls, nearby Milwaukee and throughout Wisconsin.

  • Dan Carmichael
    Dan Carmichael Agency Owner

    Born and raised in Wisconsin, Dan comes to Brightway with more than 20 years’ sales experience and four years’ experience as a business owner. He earned a Bachelor of Science in Urban Forestry and a Bachelor of Science in Park Management.

    Dan is a member of the Rotary Club of Richfield and is involved in the Youth Hockey and Youth Lacrosse. For fun, he loves fishing, hunting, camping, hiking and generally spending time outdoors.

    Dan is married to Jamie Carmichael and has three children.

    As a Brightway Agency Owner, he enjoys delivering a superior experience and earning the trust of his friends and neighbors in Menomonee Falls, nearby Milwaukee and throughout Wisconsin.

    Dan Carmichael Agency Owner
    Dan Carmichael
    Dan Carmichael Agency Owner

    Born and raised in Wisconsin, Dan comes to Brightway with more than 20 years’ sales experience and four years’ experience as a business owner. He earned a Bachelor of Science in Urban Forestry and a Bachelor of Science in Park Management.

    Dan is a member of the Rotary Club of Richfield and is involved in the Youth Hockey and Youth Lacrosse. For fun, he loves fishing, hunting, camping, hiking and generally spending time outdoors.

    Dan is married to Jamie Carmichael and has three children.

    As a Brightway Agency Owner, he enjoys delivering a superior experience and earning the trust of his friends and neighbors in Menomonee Falls, nearby Milwaukee and throughout Wisconsin.

  • Andrew Taft
    Andrew Taft Insurance Agent
    Andrew Taft Insurance Agent
    Andrew Taft
    Andrew Taft Insurance Agent
  • Sarah Breke
    Sarah Breke Sales
    Sarah Breke Sales
    Sarah Breke
    Sarah Breke Sales

Yellow Sun Shine More choice. More convenience. More confidence.


Yellow Sun Shine Visit us today.


Give us a Call

262-255-9100

Our Office

N96 W18743 County Line Road Suite C
Menomonee Falls, WI 53051

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Hours of Operation

Monday: 9 a.m. to 5 p.m.
Tuesday: 9 a.m. to 5 p.m.
Wednesday: 9 a.m. to 5 p.m.
Thursday: 9 a.m. to 5 p.m.
Friday: 9 a.m. to 5 p.m.
Saturday: Closed
Sunday: Closed

Let us find the right insurance for you.


Reach out and we’ll get back to you with a custom policy that fits your unique situation.

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