company logo
Log In
  • Agency News

Ben Rodriguez and Charles Johnson bring Brightway Insurance to Baton Rouge

Oct 21, 2019

Article image

BATON ROUGE, LA. – Residents in and around Baton Rouge can now experience a better way to buy insurance for their homes, vehicles and much more as Ben Rodriguez, the Owner of a Brightway Insurance Agency in New Orleans, alongside new Agency Owner Charles Johnson, recently opened the doors to Brightway, The Johnson-Rodriguez Agency. The location is Rodriguez’s second Brightway store, making him Brightway’s newest Enterprise Owner.

Rodriguez’s Agency in New Orleans, which opened in 2015, was the first Brightway Agency to open in the state of Louisiana. Brightway named him the 2016 New Agency Owner of the Year, and Rodriguez currently ranks among the top 25% of Agencies in the Brightway system.

“I came to Brightway following my experience at a captive agency, and I was impressed by the potential offered at Brightway in comparison,” said Rodriguez. “I could see then that Brightway’s model was pioneering the future of insurance, and my experience since has only solidified that belief. Having the opportunity to expand with Charles after watching the explosive growth of this company over the last four years is incredibly rewarding. We look forward to bringing the people of Baton Rouge the excellent customer experience Brightway is known for.”

“Brightway is truly blazing a trail of its own amongst insurance agencies, and it’s so exciting to be joining a growing company with a comprehensive system of back-end support,” added Johnson. “We can’t wait to open the doors to Brightway, The Johnson-Rodriguez Agency and forge new ties with our neighbors in Baton Rouge.”

Johnson, an army veteran and a Baton Rouge resident for a decade, brings to Brightway more than 25 years of experience as an educator, administrator and business owner, having owned and operated multiple small businesses. He graduated from Louisiana State University in 1993 with a degree in Kinesiology and English, then went on to start his career as a teacher and basketball coach, during which time he met and coached Rodriguez. In 2003, Johnson earned his master’s in Administration and Supervision from Northwestern State University in Natchitoches, Louisiana, and went on to work as a principal for 12 years at multiple schools. In his spare time, he enjoys bike riding, fishing, hunting and spending time with his three daughters.

“We’re thrilled to welcome Ben Rodriguez as an Enterprise Owner and Charles Johnson as a new Agency Owner to the Brightway family,” said Brightway President Talman Howard. “They bring an arsenal of experience in business and mentorship in addition to having a strong history and foundation as associates. With their combined skills and acumen, we’re confident that they will find success in their Agency as they extend Brightway’s reach in the Pelican State. Hundreds of insurance professionals stand at the ready to assist them.”

Brightway Agency Owners enjoy support from hundreds of insurance professionals in customer service, carrier relationships, marketing, accounting and technology, which frees up their time to focus on leveraging the broadest possible selection of insurance companies to meet each customer’s unique needs. As a result, Brightway agencies consistently outsell other agencies two-to-one.*

Brightway, The Johnson-Rodriguez Agency is located at 16645 Highland Road, Suite G-2 (in the Highland Place plaza). The Agency offers customized Home, Condo, Renters, Auto, Flood, RV, Motorcycle, Boat, Umbrella and Business policies from numerous insurance brands including Acadian Managers, Anchor Insurance, Bankers, Burns and Wilcox, Foremost, GeoVera, Gulfstream, Hagerty, Progressive, SageSure and more. The Agency’s hours of operation Monday – Friday, 9 a.m. to 5 p.m. (CDT).

About Brightway Insurance

Brightway Insurance is a national property/casualty insurance distribution company with more than $625 million in annualized written premium, making it one of the largest Personal Lines agencies in the U.S.

Brightway’s focus is on producing Win, Win, Win outcomes for consumers by offering customized insurance solutions and for people wishing to sell insurance by providing business opportunities that span from single Agent to multi-unit enterprises. Regardless of the path taken, Brightway provides the support necessary to consistently outsell other insurance agents.

Brightway got its start in 2008 and has since grown to more than 900 people in 196 offices across 21 states serving customers in all 50 states.

For more information about Brightway, The Johnson-Rodriguez Agency, visit or call 225-424-6177. Learn more about franchise opportunities with Brightway at our franchise page.