ABILENE, TEXAS – As the American Cancer Society gears up for its annual celebration, the Abilene Cattle Baron’s Ball, the Dude Crew of men rallying support for cancer research is set to harness the “Power of Pink” to raise funds and awareness for breast cancer research. This year, Benjamin Young, Owner of Brightway, The Young Agency, will join the crew in a good-natured battle for the title of Baron of the Year.

Benjamin will be participating alongside 19 other contestants in the Real Mean Wear Pink campaign, a competitive fundraising initiative. The campaign, which runs through Saturday, Oct. 12, challenges its contestants to raise money to be donated to the American Cancer Society for breast cancer research. The contestant who successfully raises the most money will be crowned Baron of the Ball.

“Cancer is something that has affected the lives of everyone, whether the diagnosis is personal or it’s that of a family member or friend,” said Young. “I’m ecstatic for the opportunity to help end cancer through this fundraising event, and I’d love to have the help of our friends in the community.”

The Baron of the Ball will be announced during the Abilene Cattle Baron’s Ball on Saturday, Oct. 12. If you’re interested in donating to the Real Men Wear Pink campaign, visit the Abilene Cattle Baron’s Ball event site and add the donation amount of your choosing next to Benjamin Young’s name.

About Brightway Insurance
Brightway Insurance is a national property/casualty insurance distribution company with more than $621 million in annualized written premium, making it one of the largest Personal Lines agencies in the U.S.

Brightway’s focus is on producing Win, Win, Win outcomes for consumers by offering customized insurance solutions and for people wishing to sell insurance by providing business opportunities that span from single Agent to multi-unit enterprises. Regardless of the path taken, Brightway provides the support necessary to consistently outsell other insurance agents.

Brightway got its start in 2008 and has since grown to more than 900 people in 195 offices across 21 states serving customers in all 50 states.

For more information about Brightway, The Young Agency, visit BrightwayYoung.com or call 325-437-2924. Learn more about franchise opportunities with Brightway at BrightwayDifference.com.

About American Cancer Society
The American Cancer Society, founded in 1913, is a not-for-profit organization dedicated to cancer research, patient support, education, detection and treatment.