Meet Your Bayman Family Agency Brightway Insurance Team

Abby Roche brings over 27 years of insurance industry leadership to her role as Designated Agency Principal for Brightway Insurance, The Bayman Family Agency,. A licensed agent in Property & Casualty (220) and Health, Life & Annuities (215), Abigail previously owned and operated her own agency, managed multi-state regional sales for Wright Flood, and provided executive-level operational support early in her career. Her deep expertise in agency management, sales strategy, and relationship building helps ensure The Bayman Family Agency operates with excellence and compliance.

 
Outside of work, Abby is a proud mother of five and grandmother of seven. She also enjoys the precision and focus of billiards.

Tracie brings a powerful blend of insurance knowledge, real-world experience, and genuine client care to Brightway Insurance, The Bayman Family Agency. A Florida-licensed insurance agent with a background in Property & Casualty insurance, claims support, customer service, and more than 22 years of client-focused sales experience, she understands the importance of protecting what matters most while helping clients make confident, informed decisions that align with both their needs and budgets.

With experience spanning agency operations and adjusting support, Tracie offers a well-rounded perspective on coverage, risk protection, and the day-to-day realities clients face. Known for her approachable personality, honest communication, and straightforward guidance, she believes insurance should feel clear, supportive, and relationship-driven — not overwhelming. Her focus is always on building long-term trust through dependable service, education, and personalized attention.

Beyond insurance, Tracie is deeply passionate about personal growth, accountability, resilience, and continued professional development. Her life experience and ability to overcome challenges have strengthened her solutions-focused mindset and her ability to genuinely connect with people from all walks of life.

Outside the office, Tracie is a proud mother of three who values family, growth, and creating a meaningful future both personally and professionally. When she’s not helping clients protect what matters most, she enjoys working with horses, painting, and pursuing creative projects centered around innovation, resilience, and empowering others to move forward with confidence.