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Army veteran, Max Heaney, opens a Brightway Insurance Agency in Delray Beach, Florida

Aug 4, 2021

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DELRAY BEACH, FLA. — More residents in South Florida can experience a better way to buy insurance for their homes, vehicles and much more as Max Heaney opens Brightway, The Max Heaney Agency Monday, Aug. 9.

“I'm thrilled to be opening a veteran-owned and operated business in my community that will help my friends and neighbors protect their homes, vehicles, and most importantly, their financial futures,” said Heaney. “As a Brightway Agency Owner, I am trained and prepared with more choices of insurance brands than anyone else so I can help you reach your goals.”

A South Florida native, Heaney comes to Brightway as a veteran who served five years on active duty as a Military Police Officer and a Paratrooper in the U.S. Army. Heaney also has years of sales and financial education experience and understands the importance of providing phenomenal customer service. He is a young, 31-year-old entrepreneur who loves his community. For fun, he enjoys rooting on the Green Bay Packers. One of the things he looks forward to most as a Brightway Agency Owner is helping families protect what is most important to them and making a difference in the families to those he employs.

“We’re ecstatic to welcome Max to Brightway and to partner with him to expand our footprint in Palm Beach County,” said Brightway President and CEO Michael Miller. “We have hundreds of insurance professionals ready to serve his customers and to provide him with all-encompassing business support so that he can focus on his customers and growing his business.”

Brightway, The Max Heaney Agency offers customized Home, Flood, Auto, Boat, Condo, Renters, Personal Articles, RV, Motorcycle and Umbrella insurance policies from numerous insurance brands including American Integrity, Bankers, Federated National, Florida Peninsula, Edison, Hagerty, Lighthouse, Mercury, Nationwide, Progressive, Safeco, Wright Flood and many more. Hours of operation are Monday through Friday from 8 a.m. to 5 p.m. (EDT) and Saturday/Sunday by appointment.

Brightway’s corporate office staff provides expertise and support in areas including Customer Service, Technology, Accounting, Marketing, Distribution, Business Analytics, Carrier Appointments, Licensing, Training, Hiring and Retaining personnel. The company’s signature after-the-sale service empowers Agency Owners, like Heaney, to focus on new business sales and provides customers the personalized service they deserve.

About Brightway Insurance Brightway Insurance is a national property/casualty insurance distribution company with more than $835 million in annualized written premium, making it one of the largest Personal Lines agencies in the U.S.

Brightway’s focus is on producing Win, Win, Win outcomes for consumers by offering customized insurance solutions and for people wishing to sell insurance by providing business opportunities that span from single Agent to multi-unit enterprises. Regardless of the path taken, Brightway provides the support necessary to consistently outsell other insurance agents.

Brightway got its start in 2008 and has since grown to 1,200 people in 321 offices across 25 states serving customers in all 50 states.

For more information about Brightway, The Max Heaney Agency, visit or call 954-603-1200. Learn more about franchise opportunities with Brightway at our franchise page.